A Bathing Ape clothing company has aligned its sights upon expansion into new territories. Today, they opened their second European location in Paris, France.
To coincide with the grand opening, several tricolor Paris themes have been instilled into classic Bape threads. The collection titled, “City of Light” is comprised of hats, crewneck sweaters, sweatpants, T-shirts, the iconic shark hoodie, and accessories.
The shark hoodie will become able to obtain in two colorways of red and black. On one of the T-shirt’s, A Baby Milo rears its head alongside the Eiffel Tower.
The distinct storefront features a futuristic sleek grey marble floor with mirrored accents. The grandeur of this Hausmann-style building reveals a creative facade to attract new clientele.
To further market their apparel collection, Bape reps took to the streets with custom Paris tricolor camou printed upon bicycles and automobiles.
The products become available today exclusively at 34 Rue de la Verrerie in Paris, France.